Some folks sip gin and say it hits different — sharp, piney, or even medicinal. But that punch of flavor isn’t just about alcohol. It’s the botanicals doing the work. The same things that make gin complex and aromatic are what give it that bold taste. Here’s why gin comes across so strong — and how brands like The Old G get it smooth.
All real gin starts with juniper berries — it’s the one required botanical. Juniper brings that signature piney, almost resin-like flavor that defines the gin experience. For some, it’s bold and refreshing. For others, it’s overpowering — especially if they’ve only tried low-quality gin.
Beyond juniper, gin often includes botanicals like:
Each of these adds flavor, aroma, and depth. The combination is what makes gin feel “strong” — it’s layered, not neutral like vodka.
Most gins sit around 40–47% ABV, just like vodka or tequila. But the bold flavor from botanicals can make gin feel stronger than it is. You’re not just tasting the alcohol — you’re tasting the herbs, spices, and roots too.
That’s why some gins burn going down while others feel smooth and clean. It’s not always the proof — it’s the balance.
We use a curated mix of organic botanicals, distilled clean and infused through oxygen for smoothness. The Old G hits with flavor, but not with bite. You’ll taste the citrus, cardamom, and juniper — but you won’t get overwhelmed by any one note.
We’ve dialed in a recipe that lets you sip it straight, mix it light, and never feel like you’re forcing it down.
Gin doesn’t have to be harsh. If it tastes too strong, it probably wasn’t made with balance in mind. A craft gin like The Old G shows that you can have bold botanicals and still sip smooth. It’s not just strong — it’s strong with purpose.
Gin’s got this rep that’s tough to shake off. You’ve probably heard folks saying, “Nah, I hate gin,” like it’s a badge of honor. But here at The Old G, we’re all about flipping the script and challenging those old tales. It ain’t just about pouring up a drink; it’s about embracing a whole experience, a culture. So let’s dive into the gin game and maybe, just maybe, we’ll flip a few opinions.
Curious about craft gin? Here’s your quick-start guide to what sets it apart and why The Old G is redefining how real gin should taste.
The Old G Gin is unlike any other. It’s smooth, with no burn, no bite, and none of the bitterness that defines traditional gin. Its bold flavor profile stands out, whether sipped neat or mixed into a cocktail.
